Creative Direction & Animation: Triple Axis Studio
Agency: Hey Mo
We proudly present the video content project we created for the launch event of FOX Türkiye’s rebranding as NOW. As part of this project, we designed dynamic animations specifically for LED screens and crafted a visually immersive experience in collaboration with a performance dancer to enhance the event atmosphere. Our goal was to reflect the brand’s transformation with a powerful visual language and provide the audience with an engaging experience. As a team, we focused on the harmony of motion and light, creating a fluid and aesthetically compelling visual world that aligned with the event’s concept. This project serves as an example of how interactive media can enhance large-scale event productions. The animations, optimized for LED screens, seamlessly integrated with the live performance on stage, delivering a captivating experience for the audience. A huge thank you to our team and all our collaborators!